🕵️ The Internet Never Forgets. And Neither Does Your Audience.
That creator your team “discovered” last month?
The internet discovered them years ago.
Their early content is still out there — even if they deleted half of it.
And while your team may have vetted the last 90 days, your audience has no such filter.
They will dig. They will screenshot. And they will assume your brand knew.
🧨 You Can’t Hide Behind “That Was Before Us”
It doesn’t matter when it was posted. It matters that it was them. And that they now represent you.
And the second that connection is made? You’re implicated. Even if you didn’t see it coming.
Especially if you didn’t.
🧠 Historical Risk Is Real — and Predictable
Old tweets. Archived posts. Deleted blogs. Alt accounts under the same handle.
These aren’t “one in a million” scenarios. They’re daily in the creator economy.
Smart brands know that reputation isn’t just about now. It’s about everything that came before.
🔍 VwD Surfaces Historical Risk — Before It Surfaces in Your Comment Section
We scan back — way back — to help brands:
- Uncover old content that’s still discoverable
- Flag patterns of problematic behavior
- Catch deleted posts still archived or quoted
- Analyze long-term tone and alignment drift
Because 2013 might feel like ancient history to your team —
but to your audience, it's just a click away.
✅ Protect the Present by Vetting the Past
Don’t let a single post from a decade ago destroy your campaign today.
👉 Request a demo to see how VwD helps brands future-proof by looking backward first.
#InfluencerMarketing #BrandSafety #HistoricalRisk #CreatorVetting #SocialMediaAudit #DeletedPosts #MarketingTech #ReputationManagement #PRDisaster
